In the internet-savvy business climate that we are in, if your business isn’t taking advantage of social media, you’re really missing out. While having a well-designed, search-engine friendly site with a blog is important, so is supplementing it with other social media sites like Facebook.

Get on track with social networking, a great place to start is Facebook.

What Is Facebook?
Facebook is a social networking site that allows users to create profiles and connect with friends and fans and network with other users based on where they work, where they live, and common interests.

Facebook allows you to post a status (What’s on your mind?), images, video, notes, and events. There is a lot of space to work with and this allows you really build up a brand presence on the site.

How Facebook Can Help Your Business
Facebook is the number two ranked website in the world (but it’s really fighting with Google for number one).

According to Facebook:
• It has more than 400 million active users.
• 50% of those users sign in on any given day.
• The average user has 130 friends.
• People spend more than 500 billion minutes per month on Facebook.

It is free to sign up for Facebook and it offers a number of ways to interact with other people. That means your business can gain exposure to a ton of people you may not otherwise be able to access and the only cost is your time.

If you are already using Facebook and would like to give Twitter a try, check out our posts about getting your tweet on.

Tags: Facebook, marketing, small business, social networking

This entry was posted on Friday, April 23rd, 2010 at 8:05 am and is filed under social networking. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.